Look at the above picture, the sense of awe and wonder, you can just imagine the amazement these people are in. The arrival of 3d technology to television has arrived in full today. After the monumental worldwide success of Avatar and the subsequent following of last minute 3d rehashing of upcoming cinema releases the television market was always going to continue.
Today marked the first true entry into this 3d market when the football match between Manchester United and Chelsea was shown in 3d in one thousand pubs across the UK. The pubs involved seen the potential cash cow this match could bring with the right advertising and spent thousands on the equipment needed for this match. The match was in 3D right here in Derry in the Bound 4 Boston bar unfortunately I could not make it, and with my lack of Sky, I had to endure the big match on a dodgy stream in Chinese commentary courtesy of Shanghai TV!
This is the first step into this era, Sky have promised to ship out at least one match per week starting next season to their 2m or so current Sky HD subscribers, they will also start the showing of drama, documentaries in 3d soon after. However is the 3D technology really needed yet? Haven't a lot of people only just invested in a brand new HD TV, they will need to fork out for the right technology to compliment this 3D phenomena. 3D technology makes sense from a producers point of view, it will battle the rate of piracy of their project with people in droves going to the cinema to see the latest masterpiece in full 3D. This will definitely re-cooperate a significant more margin of profits to pay for these mammoth budgets of today.
However after todays result, do I really want to see my team lose in another added dimension, not yet!
No comments:
Post a Comment